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  • Meta Ads

Meta Ads

Facebook & Instagram Ads for Contractors

Demand-generation ads on Facebook and Instagram that surface your offer to local homeowners before they hit Google — filling the top of your funnel with warm, cost-efficient leads that hit GoHighLevel and get an instant AI callback.

Built on

  • Meta Ads Manager
  • Instant Forms
  • GoHighLevel CRM
  • Retell AI Caller
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See the 14-day rollout
At a glance

Timeline

Live in 14 days

Contract

Month-to-month

Exclusivity

1 per city

CRM

GoHighLevel

What it is

Fully managed Meta (Facebook + Instagram) ad campaigns designed for local home-service contractors. We produce short-form video and static creative from your own job photos, write the offer, structure the campaigns across cold and retargeting, and pipe every lead into GoHighLevel — where the Retell AI caller books the estimate in under 60 seconds.

Who it's for

Contractors with a clear service and price point

Trades that benefit from before/after visuals (roofing, remodel, landscape, concrete, pool)

Fencing, garage doors, pest control

Owners who want brand and lead-gen in one channel

How we run it

01

Offer + creative brief

We write the local hook, pull your job photos, and script short-form video that stops the scroll.

01

Full-funnel build

Cold prospecting, retargeting, and lookalike audiences layered around your service areas with proper exclusions.

01

Lead capture + AI callback

Meta Instant Forms and landing pages fire into GoHighLevel, then the Retell AI caller books the estimate in under 60 seconds.

01

Weekly creative refresh

Winning ads get scaled, losers get killed. New creative shipped every week to fight fatigue.

What we ship in your 14-day rollout

Full-funnel Facebook + Instagram campaign build
Monthly production of short-form video + static creative
Meta Instant Forms wired to your GoHighLevel pipeline
Retargeting + lookalike audiences from your customer data
Pixel + Conversions API (CAPI) setup for tracking
Weekly Loom report with creative wins/losses

What you get

  • Facebook + Instagram campaigns fully managed
  • Short-form video and static creative produced monthly
  • Retargeting + lookalike audiences built from your GHL data
  • Retell AI Caller integration for instant lead follow-up
  • Weekly Loom reporting + full transparency dashboard

Questions contractors ask about this

More questions? See the full FAQ

Do you produce the video and creative?
We recommend $1,500–$3,000/mo minimum to start on Google. Ad spend goes directly to Google — we never mark it up or bill it through us.
Yes. LSA setup, Google Guaranteed badge onboarding, review workflow, and bid management are all included — LSA usually delivers the lowest cost-per-booked-job for service trades.
Every form fill, phone call, and LSA lead lands in your GoHighLevel CRM with source tracking. The Retell AI caller then dials new leads inside 60 seconds — day, night, weekends, holidays.
You do. We manage inside your Google Ads account so if you ever leave, all campaign data, history, and learnings stay with you.

Explore the rest of the engine

Google Ads for Contractors
AI Appointment Booking
GHL CRM & Follow-Up Automation
See Client Results

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One contractor per trade, per city. Check availability before a competitor locks it in.

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