Case studies

Contractor Marketing Case Studies

These case studies show how contractor lead generation systems can improve ad performance, follow-up speed, appointment booking, and pipeline visibility. Verified client results should include client permission, timeframe, market, service type, ad spend context, and before-and-after metrics.

When a case study is representative rather than verified client data, label it clearly as a representative scenario used for education and strategy explanation.

A Cincinnati plumbing contractor turned every completed install (water heaters, repipes, main-line jobs) into a hyper-local advertising campaign · generating 53 additional service calls from neighbors within a 1-mile radius.

53

Same-street jobs in 6 months

4.8%

Ad click-through rate

21

Days post-install ad window

6.4x

Lift vs broad city targeting